In the isolated hill towns of the Dominican Republic, cacao
farmers have been fighting a losing battle with the global economy (and hundreds
of opportunistic middlemen) for as long as anyone can remember. “Chocolate
Country” is the story of a village with a plan to turn the system on its
head. Like many poor farmers, the people of Loma Guacanejo have never been able
to afford herbicides or pesticides. Shifting demands in the first world are
about to turn this disadvantage into an advantage. If the farmers can certify
their cocoa beans “organic”, and leverage the benefits of "Fair
Trade", their product could instantly double - even triple - in value.
The documentary “Chocolate Country” tells the story of the Loma
Guacanejo cooperative, an alliance formed in the backcountry of the Dominican
Republic to secure better profits for farmers while protecting the local rainforest.
Somewhere between a trade union and an entrepreneurial enterprise, the group
has injected a shot of enthusiasm into a sleepy rural community. The charismatic
Ludovina, hair decked out in huge plastic curlers, leaves her three kids in
the care of her elderly mom so she can work as a buyer for the cooperative.
Meanwhile her mother, prone to inexplicable fits of laughter, shares a recipe
for home-style hot cocoa. Bachata guitarist Rene, his house half wrecked by
a hurricane, wonders how he’ll ever send his sons to school, while eighty-year-old
Esperanza, whose grandfather once owned the entire hillside, observes the cooperative’s
changes from his front porch with cautious optimism.
The film moves from barnyard to schoolhouse, from kitchen to forest, registering
the hopes and fears of local families. Along the way, it tells the story of
chocolate itself – from pod, to bean, to powder, to delicacy. This most
familiar of foods becomes strange as we see and hear the beans, encased in a
sticky white syrup, shucked from their shells with machetes and packed off on
burros. Woven throughout is a soundtrack of old-time bachatas, merengues, rancheros
and ballads, played on broken guitars by the calloused hands of farmers –
accompanied by teenagers on cheese-graters and spoons. Somewhere between the
Buena Vista Social Club and the Carter Family, the front porch performances
that punctuate the story open up a rich musical world largely invisible to even
the Dominican mainstream. They culminate in a rainstorm, where the musicians
sing louder to drown out the raindrops on the corrugated tin roof. Outside,
children frolic in puddles. For a moment, the global economy is furthest from
our minds. Then Ramon, the young cooperative leader, begins to speak, reminding
us in his subtle way that the future of these children depends on the value
of chocolate.
What the Loma Guacanejo cooperative is fighting for amounts to a win-win situation
for consumers and growers. For consumers, it provides an alternative to the
unsanitary and unappetizing conditions of conventional production, where cacao
is dried on roadside tarps and exposed to rain, mold, car exhaust and wandering
livestock. For growers, it promises a fairer, more direct relationship with
the marketplace, and a better income for households where running water is still
a rarity and electricity a far-off dream.Contact Vivian Ostrowski at vostrowski@hcc.mass.edu
for more information